Author name: Izzati Khalid

Signs That You Have the Wrong Partnership and How to Find One

Let’s take a scenario where two founders start a digital marketing agency. One is highly focused on customer service and building long-term relationships, while the other is fixated on immediate revenue and high client turnover. At first, it seemed good because they both had a passion for growing their businesses, but soon, problems arose. So,

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5 Sunnah and Healthy Habits to Boost Energy for Muslim Entrepreneurs

Sunnah teaches us the importance of moderation and balance in our daily lives. Although following these practices is not required for Muslims, there are many great benefits to doing so. Think of Sunnah as a guide that helps us navigate different areas of life, showing us how to live healthily and happily. One important aspect

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How Entrepreneurs Can Boost Thinking Skills, New Study Reveals

A new study highlights that 65.7 million individuals are at risk of developing dementia by 2030, and entrepreneurs are not exempt from this concern. What’s particularly worrying is that many people can continue to perform their daily tasks without realizing that mild cognitive impairment (MCI) is progressing rapidly. Entrepreneurs are also included by this because

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Personal Brands Have Higher Trust. Here are Some Simple Ways Brands Can Gain It

Personal brands have higher trust due to the way they consistently prove their value and have a strong credibility that makes people trust them more. Consumers do not just buy from the brands just because they find the product attractive and meet their needs. According to a study, a majority of 81% of consumers need

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This is What Happens When a Brand Tries to Speak to Everyone

Have you ever come across a social media post from a brand that you just can’t relate to? This usually means you’re either not their target audience or they’re using overly broad language. Brands that want to target everyone will have really unclear messaging. You would not be able to guess whom they are speaking

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Reddit is Now Popular. Here’s How Brands Can Benefit Social Listening

With the increasing lack of trust in social media platforms, generations today, especially Gen Z, are turning to platforms like Reddit and TikTok. What’s the reason? Gen Z is particularly skeptical of products or brands promoted on social media. According to a ‘How search marketers can keep up with Gen Z’ report, compared to other

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A New Study Reveals Teams Will Not Cooperate Even Though It Benefits Them 

Neuroscience recently has found a surprising reason why people in a team sometimes don’t cooperate. Working together is important because it brings in different ideas and resources that can lead to better solutions. It’s usually easier to solve problems as a group than by yourself. Yet, some people still choose not to cooperate, even when

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Consumers Now Demand For Healthier Options. Here are 3 Halal Business Ideas

Consumer demand for healthier and sustainable food options has significantly increased. This creates a valuable opportunity for aspiring entrepreneurs to start a new halal business or for existing businesses to adjust their strategies. Surveys indicate that up to 94% of consumers prioritize finding healthier choices. Many are willing to pay more for these products despite

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Magnetic Leadership: How to Be a Leader with the Energy That Engages People?

Leaders are known to have the biggest impact on the people around them. Most successful companies that you see out there, such as Apple, Amazon and Microsoft, know this. According to the book of The Magnetic Leader: How Irresistible Leaders Attract Employees, Customers, and Profits, these companies all have one thing in common. They want

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Why Not Having Proper Boundaries Will Hurt Your Business More Than You Think

In both personal and professional settings, having proper boundaries is always beneficial. This is particularly important for newer businesses trying to attract customers. You won’t have to worry about pursuing opportunities that aren’t right for your business, and you’ll be better able to identify those that can bring substantial benefits to your business. The Misconception

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